Module 5 Customer´s Experience Rooms – Identify a situation of interaction between customer and servicescape, week 3
In this blog post I´ll write about the
customer experience room when visiting hotel Leela Palace in Bengaluru, India earlier
this year. This was the hotel we used to facilitate a Sales Force Event.
Leela Palace is counted as among the best 5* hotel in Bengaluru. This hotel
offer courier services, in-room safe, access to international newspapers, Car
and Limousine service, babysitting services, florist, foreign currency
exchange, international satellite television channels, outdoor swimming pool,
shopping arcade, three restaurants, lounge and bar, Spa, Salon and
state-of-the-art-gym, Hi-speed broadband and Wi-fi internet.
The exterior gives a really exclusive
feeling, as well as the interior.
Basically we can say that these pictures
really helps setting the expectations and definitely influences the perception
of the part of the customer. Before coming to the hotel, I had high
expectations.
We arrived to the hotel late at night
and was then greeted by a welcome committee serving refreshments. After this,
we got assigned one person each from this welcome committee that helped us with
the check in and that personally showed the way to the room, That was, at least
for me, really unexpected and added a very exclusive feeling.
The room was of no disappointment
either.
The restaurants were of really high
quality. Neat, clean, big and spacious, a big selection of food, chefs working
and preparing food in connection to the buffet.
Everybody in the staff were really friendly,
spoke English very well and was also nicely dressed in uniforms. There were also always fresh flowers in big arrangements standing in the lobby.
According to Brian Wilson, all
physical evidence of a business sends a message to the customer and you as a
company need to make sure that the message is what you intended.
To summarize, I think that Leela Palace really
have succeded in creating a genuine 5* feeling. This is also confirmed by
customer rating – if you look at Hotels.com you can find “outstanding” as the
summarized review of this hotel.
Inga kommentarer:
Skicka en kommentar